If you're tired of feeling like all you do is attract 'freebie seekers'...

...you're in the right place.

(especially if you're looking for a simple way to attract email subscribers who value what you offer and are excited to buy from you).

Hey, I'm Lise Cartwright...

...your online business coach & creative strategist, and I've spent the last decade helping creative entrepreneurs build email lists and connect with their subscribers, while making money (easily) at the same time.

I remember working with my first few private clients and hearing how they’d been:

testing multiple lead magnets but all of them resulted in only attracting 'freebie seekers'
wasting hours on providing 'free value' content to subscribers
defeated by the lack of sales from their emails

More than anything — I remember how desperately they wanted to genuinely help their audience…and how impossible that goal seemed to them.

So I created The List Building Collective, a membership for creative entrepreneurs who want to grow their email list and income with authentic email marketing strategies .

(without attracting freebie seekers or “just do it” advice that seems more suited to robots than humans).

Make list building a weekly habit that feels as simple as brushing your teeth.

Follow the 'storybank' practice that helps me create content for my emails, even when I’m busy or exhausted.

Access list building opportunities every month and build your email list full of subscribers who are engaged and value your offers.

Celebrate with a supportive community when you officially surpass 1,000 engaged email subscribers!

The List Building Collective is like a secret club for creative entrepreneurs seeking list building simplicity and a collaborative community.

You'll get exclusive access to...

A space...

...to fine-tune your offers for the perfect 'thank you page' sales process (part of the Simple Sales Funnel)

Exclusive training...

...on writing emails that get opened, clicked, and responded to (so you never have to stress about the health of your email list!)

A community...

...of peers and potential collaborators in our private Heartbeat community, sharing real-time list building opportunities.

The secret...

...to selling your offers via email, without using fake scarcity or bro marketing tactics (ain't nobody got time for that!).

Heads up...

You can absolutely do this on your own.

You can scour the internet for list building strategies, create 100s of lead magnets, and navigate the email marketing maze solo.

I did it that way — and have a hard drive full of failed offers and emails that missed the mark with my audience.

But if you want to wake up to a clear list building strategy and a community eager to support you with expert guidance and collaboration opportunities — for less than the average person spends on monthly TV subscriptions — keep reading. 🙂

Ready to join the only community on the internet that can connect you to your next list building opportunity?

welcome to

The List Building Collective

A monthly membership for creative entrepreneurs who want to grow their email list and scale their income through the power of email marketing — in just a few hours per month.

Get weekly support to show up to your email subscribers, expert guidance to leverage list building events & grow your list with ease.

1.

Start your membership today and get instant access to my exclusive masterclass on writing emails that get opened.

2.

Get access to collaboration opportunities every month to grow your email list and income.

3.

Finally receive the expert guidance that has been the “missing piece” to your list building efforts.

4.

Get support for your entire journey — from your first strategic freebie to your hundredth email sale.

Ready to build your email list full of your ideal customers who are just waiting for you to present them with your latest offer?

Join the next list building event!

Get exclusive access to the next list building event. There is one event for business offers and one event for non-business offers.

This means that you'll only be sharing your freebies with an audience who are the right fit for your paid offers. Get ready to wow them with a low-cost offer within 7-30 days of them joining your email list...

Here’s exactly what you get as a List Building Collective member:

#1

Step-by-Step Trainings

Get easy to follow trainings on how to create lead magnets that convert, write emails your subscribers can't wait to open, how to host your own collaborations and more (plus I’ll show you how to nurture your audience and prime them so they can't wait to buy your offers).

#2

Vault of Templates

Get access to a library of dozens of resources such as the "Simple Sales Funnel" and the "Welcome Sequence Template" that can save you hours of your time setting up and implementing.

#3

Weekly Feedback

Each week Lise will be providing feedback and answering questions via the "Ask Lise Thread". Answers are provided asynchronously via Loom and members are tagged inside the community when their answer has been addressed.

#4

Monthly Q&A Calls

Join Lise on a livestream every month where you can ask tech questions or get feedback on your low-ticket offers, so you never have to worry about wasting time or doing this alone.

#5

Private Community

Connect with hundreds of creative entrepreneurs who are dedicating themselves to growing their email list, working on connecting with their subscribers, and sharing breakthroughs and successes (our community is the perfect place to find accountability partners and boost your confidence in your list building abilities)

#6

Quarterly List Building Events

Once a quarter, you'll receive an exclusive invitation to participate in either a business or non-business list building event, hosted by Hustle & Groove. These events are curated and full of your ideal email subscribers (and customers).

#7

Guest Masterclasses

Hear from seasoned coaches, course creators and business owners about crafting compelling emails, developing unforgettable offers, implementing automated email funnels, and maintaining productivity and motivation to name a few.

Plus...if you want to elevate your email writing skills and charm the socks off your audience...

BONUS: The Storybank Practice Training

Get exclusive access to my training on the Storybank Practice that ensures you never run out of ideas for your emails again. 

Not only will you avoid the overwhelm of what to say in your emails…but you’ll also discover how easy it is to sell inside your emails.

And when you join as an annual List Building Collective member, you’ll get…
2-months FREE!

‘Cause when you commit to a full year of focusing on building your email list & nurturing your subscribers, I want to reward your commitment to this focus with a meaningful discount.

The List Building Collective

A monthly membership for creative entrepreneurs who want to grow their email list and scale their income through the power of email marketing — in just a few hours per month.

$25 $15

paid Monthly

Bite-sized trainings and resources to help you grow your email list and speak to your subscribers with ease

Simple sales funnels to automate selling to your email subscribers once they are in your world

Templates to help you get started with nurturing your subscribers

Tech tutorials so you don't have to figure out how to do a thing

BONUS #1: Maintaining a Healthy Email List Masterclass ($47 value)

BONUS #250 Email Subject Lines ($17 value)

BONUS #3: Storybank Practice Training ($47 value)

POPULAR

$250 $150

paid annually

 2 months FREE 

Bite-sized trainings and resources to help you grow your email list and speak to your subscribers with ease

Simple sales funnels to automate selling to your email subscribers once they are in your world

Templates to help you get started with nurturing your subscribers

Tech tutorials so you don't have to figure out how to do a thing

BONUS #1: Maintaining a Healthy Email List Masterclass ($47 value)

BONUS #250 Email Subject Lines ($17 value)

BONUS #3: Storybank Practice Training ($47 value)

What if I don't have a large email list yet?

Good news: The List Building Collective is full of members who started with small email lists or were just stepping into the list building process — and they’re using the resources and support inside to navigate the maze of list building (and income) opportunities.

As soon as you join, you’ll get access to our quarterly list building events and collaboration opportunities to help you start building your email list without having to spend countless hours in research mode. 

And while I can’t wave a magic wand and instantly catapult you into having 1,000 email subscribers, the support you’ll find inside The List Building Collective is the next best thing.

And those 1,000 email subscribers? Absolutely doable in the next 3-6 months!

What can you expect after you join List Building Collective?

7 Days

The first 7 days inside the membership will see you walk through a roadmap that ensures you have all the pieces in place to take advantage of the next list building event — while also setting you up for success when you're ready to automate your list building efforts.

30 Days

Unlock the Collaborator Rolodex...and find yourself as many list building collaborations as you can, possibly landing your first collaboration (while also learning how to create your own)! You'll be on your way to adding 100+ subscribers and ready to optimize for sales as well.

90 Days

Utilize the feedback from our weekly "Ask Lise Thread" and monthly Q&A calls and turn your list building efforts into actual sales (and you’ll probably be participating in a collaboration or two). Your subscribers will be engaging with your emails, clicking your links, and buying your offers with ease. It's all easy and fun!

365 Days

With the community, training, and monthly insights, you unlock a significant increase in your list building efforts. You're not just getting subscribers; you're becoming the go-to resource for your audience who have turned into lifetime customers. And it all started with joining a little monthly membership called The List Building Collective. 😉

Don't just take my word for it. Here’s what people are saying:

"Lise - Thank you so much for allowing me to be a part of this amazing list building event! I'm so excited for the results and sign-ups for my product. This was my first give-away/bundle event and it went super smoothly. I had a very small audience, but more now thanks to you! Thank you so much again."

Keitha

Digital & Printable Products

"This was one of the smoothest giveaway events I've ever participated in, and I appreciate everything that went into it. What I've noticed also is that the new subscribers are very responsive to my emails and it's exciting to see them responding to my offers (open rates and click throughs are way up.)"

Nancy

Bestselling Author

"As always, everything was easy peezy and I appreciate the lead up and reminder emails, the daily check ins, and the overall vibe as I felt like I had everything I needed!"

Kerri

Travel & Mindfulness Coach

$25 $15

paid Monthly

Bite-sized trainings and resources to help you grow your email list and speak to your subscribers with ease

Simple sales funnels to automate selling to your email subscribers once they are in your world

Templates to help you get started with nurturing your subscribers

Tech tutorials so you don't have to figure out how to do a thing

BONUS #1: Maintaining a Healthy Email List Masterclass ($47 value)

BONUS #250 Email Subject Lines ($17 value)

BONUS #3: Storybank Practice Training ($47 value)

POPULAR

$250 $150

paid annually

 2 months FREE 

Bite-sized trainings and resources to help you grow your email list and speak to your subscribers with ease

Simple sales funnels to automate selling to your email subscribers once they are in your world

Templates to help you get started with nurturing your subscribers

Tech tutorials so you don't have to figure out how to do a thing

BONUS #1: Maintaining a Healthy Email List Masterclass ($47 value)

BONUS #250 Email Subject Lines ($17 value)

BONUS #3: Storybank Practice Training ($47 value)

Can I join for a month and then cancel?

Absolutely! You can cancel any time you want by simply sending me an email... but just a reminder, the exclusive list building events that we host for members are every quarter.

The most successful List Building Collective members stay for at least six months.

Because this isn’t about joining a few collaborations or two, this is about participating (and creating) dozens of list building events & exploding your email list & income.

And members tell me they’d pay 10x the membership fee just to get access to the quarterly list building events that are exclusive to L.B.C. members!

So you’re always free to leave, but if the List Building Collective becomes your secret “black book” for skyrocketing your email list & income, I hope you’ll stick around.

Got questions? I got answers...

Do I get instant access to everything when I sign up?

Yep, the moment you sign up for The List Building Collective, you get the keys to the castle. That means instant access to the trainings, weekly 'Ask Lise Thread', and even the bonuses. It's like walking into a buffet and being told you can eat anything, right away.

If I join as a monthly member, can I upgrade to an annual membership later?

Absolutely, upgrading is as easy as pie. If you start out monthly and decide you’re all in, you can switch to an annual membership. We’ll even prorate the difference, so you don’t lose out on what you’ve already paid. Think of it like leveling up in a game when you’re ready. Just shoot Lise a DM and she'll get ya sorted.

I have nothing to say to my email subscribers... how can I email them 2+ times a month?

Oof, I feel you on this. I felt this way last year! I found it really difficult to come up with my weekly emails. Until I figured out a way to make this easy.

You'll also get access to my newsletter prompts (60+ ideas to get started with) and the Nurture Naturally Masterclass that I hosted for my Digital Income Accelerator members.

Plus, if you are struggling with this or anything else, you can simply drop a question in the "Ask Lise Thread" and I'll help you figure it out!

I don't have an offer to give away in a list-building event, will this help me figure that out?

I completely understand this concern. But here's the thing... inside the List Building Collective, there is a training you have access to called the Easy Earnings Mini-Course.

Inside this training, I walk you through 10 different ideas you can create in a weekend. Problem solved!

What’s your refund / cancellation policy?

We keep it simple. If you feel like the List Building Collective isn’t your cup of tea after giving it a go, you can cancel anytime. No hard feelings. For refunds, hit us up within the first 30 days if you’re on the annual plan. Monthly members can stop their subscription anytime before the next billing cycle.

How does the weekly "Ask Lise Thread" work?

It's a collaborative and supportive environment where you can present your emails, lead magnets, offers, sales pages, landing pages etc and receive constructive feedback from Lise. These asynchronous sessions are designed to help you refine your assets and master your copywriting skills.

Do I need to have special funnel building software to make money from my emails?

No. You can get by with a simple website landing page or email platform setup. You'll need a way to take payments, so that might include some type of software. It depends on what you have access to. But I got your back! If you're not sure on anything, simply ask Lise and she'll provide recommendations based on your budget or what you already have access to.

I'm overwhelmed by the technical side of things, will this help me with that?

This I get. Most of my Digital Income Accelerator members are the same. Email platforms can feel tricky.

How do you connect your forms to your website?!

How do you tag subscribers or automate a sequence?

I got your back. I have a ton of video walk-throughs on setting up everything inside ConvertKit and if you need support on MailerLite or other email platforms, all you have to do is ask and I'll get the video walk-throughs created for you too.

I'm not a great writer — will this work for me?

100%. If you can speak, you can write. The problem is, we often think we have to write a specific way in our emails. You don't. You can even repurpose content from your socials if you find that easier. But to help you even more, you have access to the Storybank Practice training, a simple system to help you write the way you talk.

I don't have a welcome sequence setup yet, can I still join?

I get you on this. I didn't have a welcome sequence in place when I first started building my email list either. Inside the List Building Collective though, you get access to a mini-training and template to help you do just that.

This sequence will take you less than an hour to create when you use the template provided!

I want to reach 1,000 email subscribers within the next 6 months. Will this help me get there?

Yes! If you participate in some list building events and action some of the other list building strategies, there's no reason why you couldn't have 1,000 email subscribers within 3 months! Everything you need to do this is inside the membership training portal.

I have one more question. How can I reach out to you?

Just shoot Lise an email - lise@hustleandgroove.com! We're here to help and ensure you have all the information and support you need to make the most out of your List Building Collective membership.

$25 $15

paid Monthly

Bite-sized trainings and resources to help you grow your email list and speak to your subscribers with ease

Simple sales funnels to automate selling to your email subscribers once they are in your world

Templates to help you get started with nurturing your subscribers

Tech tutorials so you don't have to figure out how to do a thing

BONUS #1: Maintaining a Healthy Email List Masterclass ($47 value)

BONUS #250 Email Subject Lines ($17 value)

BONUS #3: Storybank Practice Training ($47 value)

POPULAR

$250 $150

paid annually

 2 months FREE 

Bite-sized trainings and resources to help you grow your email list and speak to your subscribers with ease

Simple sales funnels to automate selling to your email subscribers once they are in your world

Templates to help you get started with nurturing your subscribers

Tech tutorials so you don't have to figure out how to do a thing

BONUS #1: Maintaining a Healthy Email List Masterclass ($47 value)

BONUS #250 Email Subject Lines ($17 value)

BONUS #3: Storybank Practice Training ($47 value)

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