Never write another piece of content that feels icky or salesy again!


Authentic Storytelling


As a bestselling author and Human Design coach, I have an unfair advantage when it comes to writing content for my offers, sales pages, and audience-attracting assets... which is why I'm sharing my process with you inside this proven planner.

I've finally mapped out my process so you can skip regurgitating content that lacks your unique voice and story and jump straight to writing content that connects and converts with your audience so easily!

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If you want to:

Have a way to connect with your audience in a way that generates true, authentic results (for both of you)
Attract the right people with authentic content that's less salesy but still converts into sales with ease
Have amazing and real conversations with soul-aligned clients and customers who rave about you and your offers 
Grow faster using authentic storytelling content in your key business assets that turns your business into an organic, recurring income machine

But you don't want to:

Create content just for the sake of creating it (aka so you can quickly post it on social media)
Write another piece of content that doesn't provide value or help your audience in some way aka another fluff piece
Keep dealing with people who aren't the right fit for your business, refunding purchases and losing money selling to people who just aren't the right fit for your business
Feel icky or salesy about the content you're writing

AND you don't know:

💡 How to write content that actually feels good without sounding like you're trying too hard or being woo-woo. Or writing content that screams desperately "buy my stuff!"...

📝 The type of content you need to write that connects with your audience on a deeper level, attracting soul-aligned clients and customers without needing a literature degree or that's heavy on the sales speak.

👩‍💻 How to actually keep track of your content and ensure that it's easy to access and what elements to use based on what you're trying to achieve.

✅ All the different ways you can incorporate your authentic content into your business so that you can grow and scale with ease and not feel icky in the process.

If this sounds familiar

and all you want is a clear, proven process that helps you identify your unique voice without spending years learning how to be an author or following someone else's way of writing content...

Then this is for you.



Authentic Storytelling


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Here's exactly what you'll get:

Map out and create your own authentic content over the next week (or in a weekend if you're feeling energized) and start to bring in soul-aligned customers while having your authentic content create recurring monthly income on autopilot.

step 1:

Understand Your Audience

Develop your Island A content so you understand your audience's pain points
Develop Island B aka what life looks like after challenges are solved
How to create a tangible result and communicate it to your audience

step 2:

Create Your Story Bank

How to create a bank of stories to use to connect with your audience
How to take your story bank and create magnetic messaging
How to relate to your audience with your stories

step 3:

Create Authentic Content

How to create authentic content that draws in the right audience for your offers
How to use authentic content to sell with ease
When and how to use your authentic content based on your audience goals

step 4:

Attract & Convert

How to use authentic content to create organic, cash-generating funnels in your business
Types of automation you can implement in your business to bring in the right audience at the right time
Types of authentic content and which platforms it works best on

Hey, my name is Lise Cartwright, bestselling author & creative business coach. I've intentionally created an online business that feels easy, fun, and profitable for me using the Human Design framework because...

I wanted to stop hustling and breathe... enjoy my business and inspire others to do the same.

For the first seven years of my business, I definitely followed a feast & famine cycle. Things were hard. I chased every strategy and tactic, looking for the "magic pill" that would bring me the success I was told was just around the corner if only I continued to reach... continued to push.

Then I found the power of authentic, storytelling content and everything changed!

I focused on creating storytelling content (which I discovered through studying elements of the Human Design framework and being an author) and for the first time ever, everything I did was easy, fun, and profitable. I felt like a had a magic pen .

I was no longer anxious about showing up on social media or having to create content simply because everyone else was doing it. Instead, I focused on creating meaningful content that attracted my ideal audience and turned them into raving fans and lifelong customers and clients.

The main reason for this is that people no longer felt like I was trying to hustle them into a sale.

Fast forward to 2022: I grew my business by creating recurring income in my business through memberships that heavily rely on authentic content, content that empowers, connects, and inspires my customers into taking aligned action for their businesses.

In the short time that I've had my memberships in place, I've almost doubled my income and I have over 200 active members in the Digital Business Lab and DBL Premium that I connect with daily. Most of my members tell me that they bought because of the content I shared on my sales page and they stay because of the authentic coaching & content I create for them.

My storytelling content shows up in search engine results in one of the top five positions without paying for ads to do so too.

That's why creating your own authentic content can be the answer to your own creative business. Coupled with the Human Design element, you'll discover just how easy, fun, and profitable your online business can be.

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Frequently Asked Questions

Q. I am just starting in my online business. Will this still work for me?

A. Yes, this is a great place to get started as long as you have an offer at least mapped out. Authentic content only works for you if you've got an offer to share.

Q. I've been in business for a while. Will I still find value?

A. Yes, this planner will help you solidify your messaging. It's a great way to help you create more organic touchpoints in your business leading to more organic sales.

Q. Can I wait and buy this later?

A. Absolutely! But I can't guarantee that it will be available and that the price won't have gone up (this is a special introductory price). You know if this is right for you or not, I trust you know whether this is a priority for you right now or not.

Q. Does this only work for business to business?

A. No! This works for all kinds of businesses. If you're creative then this will be your jam. If you want to connect with your audience in a real way and ditch hard selling, this will absolutely work for you.

Q. I am not tech savvy. Do I need a bunch of tools to make this work?

A. No! This is very beginner and budget-friendly and you don't need to be good with tech or buy any software to implement what you'll discover.

Q. I don't have a big email list. Will this still work for me?

A. Yes, in fact, this is a great way to build your email list quickly because your ideal audience will be attracted to you and your content like moths to a flame.

Q. When will I get access?

A. You will receive an email with all the details immediately after your purchase has been successful.

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