Over the course of the past three years, I have had to pivot my business over five times.
I've had to be flexible in what I offered.
Create new things I wasn't sure would sell.
And fail fast, fail forward more times than I care to count.
But every time I pivoted... I saw massive success.
I learned that when I focused on helping people, I sold more of those offers with ease.
Right now, and in this moment where the world is facing a huge emergency crisis, it can feel hard to sell.
In early March, 2020, I found myself soaked in all the feels.
Completely paralyzed with what to do next.
"Do I continue to sell the things I have planned?"
"Do I offer something that relates to COVID-19?"
"Do I give up?!"