For Coaches, Speakers & Experts Who Are DONE With the Social Media Treadmill
Escape the algorithm. Build a real, sustainable business from your email list — without posting pressure, hustle, and social media running your life.
Hey there, ambitious creative... 👋
You're already making money in your business (go you! 🎉). But let's be real...
Are you exhausted by the income peaks and valleys?
Do you feel chained to your phone, constantly chasing social media trends?
Are you creating endless content but seeing minimal consistent return?
What if instead of...
❌ Feeling the constant pressure to "show up" daily on social media
❌ Wondering where your next client or sale is coming from
❌ Riding the emotional rollercoaster of unpredictable income
You could have...
✅ A systematic approach to consistent monthly revenue
✅ A responsive email list that eagerly awaits your offers
✅ Simple, repeatable systems that work while you sleep (or create!)
✅ The FREEDOM to step away from social media, knowing your business is still thriving
For the coaches and speakers who have something real to say — and are ready to stop relying on social media to say it.
You've probably already written something. A newsletter, a freebie, maybe even a book that's been sitting in your head for years. You know your stuff. You're genuinely good at what you do. But your income doesn't reflect that yet — and it's not because you're not working hard enough.
It's because nobody taught you how to turn your email list into a daily revenue engine. How to show up consistently, make offers confidently, and build the kind of trust that makes people want to buy from you — again and again — without you having to perform for an algorithm every single day.
That's exactly what The $1K Lab is for.
Hey there! I'm Lise Cartwright 👋 Your Systems Simplifier & Income Stabilizer.
Since 2011, I've helped coaches and service providers transform their businesses from exhausting social media hamster wheels into sustainable, systematic profit machines.
But here's the tea... I've been where you are.
You know that feeling when...
You're glued to your phone, desperately trying to keep up with every social platform 📱
Your income looks like a rollercoaster (and feels like one too) 🎢
You're creating endless content but seeing minimal return 😫
Your business feels more like a demanding boss than the freedom you dreamed of 😅
And yep, it sucks.
Breaking free from the social media trap
Let's get real: Social media promised us visibility, but delivered volatility.
What if instead of...
❌ Posting 3x a day hoping for engagement
❌ Dancing for the algorithm
❌ Watching your reach decrease despite working harder
You could...
🙌 Open your laptop to consistent sales notifications
🙌 Have predictable income you can actually plan around
🙌 Run your entire business from your email list
🙌 Take a weekend off without your income taking a hit
Introducing The 1K Lab
Your pathway from sporadic to systematic income.
Here's how we'll transform your business from sporadic to systematic...
Ideal For Coaches Who:
Are already making money but want more stability. Are tired of being glued to social media. Want to scale without adding more to their plate, and Value authentic connection over pushy tactics.
How does this work?
On-Demand Training
Every bite-sized lesson inside the membership is available as a video lesson (with transcripts). Listen on the go or watch in your spare time. Implement at your own pace.
Monthly Promo Plans
Every month, join Lise for a LIVE Promo Plan From Scratch session. Lise will create custom promo plans (for you) for the next month based on members submitted information.
Community
Join the private Heartbeat community to connect with other members, ask questions, and get real-time support and accountability every day.
This is perfect for you if...
✨You're a coach, speaker, or expert who wants to build a real business without social media.
✨You've been thinking about writing a book — or you already have one — and you're ready to turn it into an on-ramp for your business.
✨You're tired of complicated marketing strategies that eat up your time and energy.
✨You want predictable, systematic income that doesn't require you to be online all day.
✨ You're done with quick fixes and ready to build something that actually lasts.
The 1K Lab is for you! 🥳
What's inside?
The Tangible Offer Wizard
Collab Carrie
Promo Pam
The Secret? It's Not About More Content. It's About Smarter Systems.
Your Path from Sporadic to Systematic:
PHASE 1: The Transition Blueprint
• Audit your current revenue streams
• Set up your systematic sales foundation
• Create your first "always-on" offer
• Build your email conversion system
PHASE 2: List Building That Actually Works
• Beyond social media followers: Converting audiences into subscribers
• Creating magnetic lead magnets that attract buyers (not just freebie seekers)
• The "Quiet Growth" strategy for building a responsive list
• Simple collaboration frameworks that fill your list with ideal clients
PHASE 3: The Systematic Sales Machine
• Your 90-day rolling profit plan
• Email templates that convert without the ick
• Automated follow-up sequences that do the selling for you
• The "Daily Revenue" framework for consistent income
Real-World Systematic Income Strategies That Work
Let me show you exactly how our members are creating predictable income (without the social media hustle)...
Strategy #1: The "Always-On" Offer System
Perfect for: Coaches with signature programs or courses
How it works:
✅ Set up an automated welcome sequence (5 emails)
✅ Link to strategic offers in each email
✅ Assign tags when someone clicks
✅Implement automated follow-up to non-buyers
Strategy #2: The "Mini-Offer Momentum" System
Perfect for: Service providers wanting to create passive income
How it works:
✅ Create 3 small, easy-yes offers ($27-$97)
✅ Set up strategic always selling email sequences
✅ Implement cross-sell automations
✅ Use simple income amplifiers to increase income
Strategy #3: The "High-Touch Hybrid" System
Perfect for: Coaches who love 1:1 work but want stability
How it works:
✅ Create a foundational group program
✅ Add VIP day or self-study options
✅ Set up automated tag tracking
✅ Implement strategic email nurture & sell series
Strategy #4: The "Flash Sale Surprise" System
Perfect for: Service providers wanting to create more income from existing clients
How it works:
✅ Pick 5-10 small, easy-yes offers ($27-$97)
✅ Pick a theme for your 24-hour 'flash sale'
✅ Automate and evergreen the email series
✅ Strategically add new clients once work completes
The Best Part? You Don't Have To Choose Just One Strategy!
Inside the 1K Lab you'll get:
CORE SYSTEMS
($997 value)
👩💻The Systematic Sales Framework
👩💻Email Conversion Templates
👩💻90-Day Rolling Profit Planner
👩💻Collaboration Strategy Guide
MONTHLY SUPPORT ($297/month value)
👋 Live Monthly Promo Sessions
👋 1:1 VideoAsk Check-ins 2/mth
👋 Copy Reviews & Feedback
👋 Private Community Access
AMAZING BONUSES ($547 value)
🎉 Seasonal Campaign Planner
🎉 Idea Generator Toolkit
🎉 5 x Mini-Course Trainings
🎉 Private Podcast Q&A Feed
Still on the fence? Here's what happens after you join...
Got questions? I got answers...
I'm a new online business owner and I'm just getting started. Will this still work for me?
Absolutely! This works really well for all online business owners. It's a leg up to start making $1k per month consistently from your emails... as long as you take imperfect action.
I've been running my business for a while. Will I still find value?
Absolutely! This isn't about making your first dollar - it's about making your income predictable and systematic. If you're tired of the feast-or-famine cycle, this is your next step.
Do I need to be on social media?
While we don't ignore social media completely, our focus is on building systems that work without requiring you to be constantly posting. Many of our members reduce their social media time by 75% while increasing their income. Or you can be like Lise, and opt for 95% social media free. 😜
How is this different from other email marketing programs?
Most programs focus on list building OR sales. We focus on creating systematic income through strategic email marketing. It's not about list size - it's about response rate and consistent revenue.
Can I wait and join next month?
Yes, of course you can. You get to decide when the timing is right for you. Although I can't promise the price will be the same.
How much support is included?
As much as you raise your hand for... within reason. You'll get ALL your questions answered within our members-only support group within 24 hours (48 hours during the weekend) and there is an opportunity to ask questions on the live Promo Plan From Scratch sessions too.
You also get access to 2 monthly VideoAsk 'check-ins' where you can chat with Lise 1:1. This is where you can discuss specifics to your business and goals.
Does this only work for coaches?
No, this works for all online business owners, such as non-fiction authors, service providers, course creators, and creative entrepreneurs who want to create an online business and consistent $1k (or more) per month from their emails.
I'm not tech savvy. Do I need a bunch of tools to make this work?
No. This is beginner and budget-friendly and you don't need to be good with tech or buy any software unless you want to.
I don't have a digital product or offer yet. Will this still work for me?
YES! This success hub helps you to craft online offers based on solving problems for your audience + how to sell with ease.
I don't have an audience or email list yet. Is that a problem?
Not at all. This is one thing Track #2: Get 1,000 Email Subscribers will help you with. You will get access to tools and strategies to grow a loyal fan base and engaged email list fast. Plus one of the perks of this includes a quarterly List Building Event that's accessible to members only!
When will I get access?
You'll receive an email with all the details immediately after your successful purchase and you'll be invited to our members-only community within 30 minutes.
Can I cancel the membership?
The membership is a "cancel anytime" option - you can leave anytime you feel it doesn't serve you any more.
What is the difference between your memberships?
The $1K Lab is where you build the engine. It's for coaches, speakers, and experts who are ready to ditch social media and learn how to generate consistent income from their email list. If you're earlier in your journey, or you want to get the systems and foundations in place, this is your starting point. Everything is self-directed, with biweekly VideoAsk check-ins and custom-built tools to help you every step of the way.
Grow, Nurture, Sell (GNS) is where you get me in your corner for the long game. It's a 90-day guided container — we work through the mechanics of building your business together, with daily Voxer coaching access and Human Design underpinning everything. At the end of 90 days, you have the option to continue in an ongoing coaching membership. GNS is for the coach or speaker who is ready to go deeper, wants high-touch support, and is building toward a sustainable business on her own terms — without social media, without the hustle, and without having to figure it out alone.
Not sure which one is right for you? Reply to any of my emails, and I'll point you in the right direction.
P.S. You didn't start your coaching business to become a social media manager. The $1K Lab gives you the system to build without it. And if you're also thinking about writing the book that starts your next chapter — keep an eye on your inbox. The First Draft Formula was made just for that.
Copyright © 2016-2026 Hustle & Groove. All rights reserved. Terms | Privacy | All prices listed are in USD unless otherwise indicated.
43 Beeston Street, Teneriffe, QLD 4005, Australia
